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Winner Winner

Winner Winner at a glance…

The ultimate chicken dinner.
Read more and see more about the brand here: winnerwinner.co.nz
Come visit us at our founding store in Hamilton East, Hamilton


Own a Winner Winner...

Winner Winner was born out of the love of chicken and the need to create a place where the community could come together over delicious, wholesome, inclusive food. As it turns out (another win-win) chicken is the fastest growing protein category globally which means there’s piles of opportunity right here, right now.

Recently acquired by BFG, Winner Winner is now being franchised nationwide. There are opportunities available to own your own store, all over New Zealand. If you love food and hospitality, you think your town needs a Winner Winner or you've been looking to relocate for a lifestyle change then this one is for you! 

Quit your day job. Winner Winner... Owner owner.


We’re currently looking for franchisees to own their own Winner Winner in the Bay of Plenty, Palmerston North, Rotorua and Taranaki regions.

We’re always on the look out for new locations, so if you have a specific location in mind - please get in touch.

What locations are available?



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What type of people are we looking to partner with?

A community staple.
A Winner Winner franchise needs a face behind it. We want customers, neigbourhoods, and community groups to have a connection to the owner of our store. A franchisee who can stand on both sides of the counter and give back to the community that their stores are housed through product and money but more importantly time. 

A flair and passion for food.
You will not see the same items in the cabinet on any two days at Winner Winner. We put the control back into the franchisees’ hands to provide a tailored experience for your communities while still having the solid Winner Winner menu to base your offering on. We want someone who knows their food and knows their area well enough to make decisions around daily salad changes, dessert options and local alcohol offerings that can provide the customers with a unique experience at your store. 

Leaders of culture.
You need to a be a strong leader of people and a great driver of the Winner Winner culture in your store. We are casual but attentive, we work hard towards our goals and celebrate them along the way, and we grow our staff not only in their careers but also in confidence and experience. Your warmness will be key as your staff are going to take your lead. 

Resources a plenty.
We are a young brand with plenty of opportunities to make your town or region your own. You will need 40% capital to undertake your first store and we are looking for people that want to grow to more than one. Picking the right people always comes first for us, so if you can't meet the capital requirements but you are a great fit then finance packages will be considered. 


What you will get…

The Winner Winner (and greater BFG) franchise system offers a reliable, supportive system; this includes brand and marketing, training, operations and procedures. We have a central team to support you from store building to everyday operations.

From the get go you will get the full support from our ops, marketing, store development and site selection teams. This will continue after your store is developed to further optimise the day to day success of your store.

If you are interested or want to find out more information, click the buttons below.